The Case for More Bad Ideas
Jason Keath
Bad Ideas are the shortcut to creativity. Don’t make creativity mysterious or untouchable. Instead of focusing on speed, build momentum. Make creativity an active task and it becomes a renewable resource.
The Case for More Bad Ideas is a counterintuitive yet practical toolset to help you bring consistency to your creativity, overcome creative blocks, and enjoy your creative process.
In this quick, actionable read you’ll learn:
- Why most people feel like creative failures & how to fix it
- How to turn bad ideas into great ones
- Why constraints are your best creative tool
- How to start with momentum using the “fast & ugly” method
- When to walk away from your work to unlock breakthroughs
- 3 ways to add more play to your process
- How to collaborate better (and when to work alone)
- How to build a system for creative output and iteration
- How to think divergently and cultivate a beginner's mind
Unlock your creative potential with this game-changing guide that tears down creative myths and reveals simple interventions for consistent creativity.